Pantyhose Marketing Move – Package with Crime Scenes

A  hosiery brand called Walk Socks decided to try a new catchy packaging theme as a pantyhose marketing tool – crime scenes!  How do you like that for an attention grabber?

Men find it so amusing that they can’t resist to buy it for their girlfriend.  It’s just too extraordinary to pass.  I applaud Walk Socks for such a smart pantyhose marketing move!

On the other note though I wonder why the brand is no longer around.  At least I was not able to find anything about it online.  Could it be that such a shock factor somehow was just too much for the public?

walk socks marketing pantyhose with crime scene packaging 1

10 Den Graffiti pantyhose by Walk Socks

On another note, in Russia in 1969 there was a serial killer, Yuri Tsuman, who would only target women in black pantyhose.  He would take off all the clothes from the victim, except pantyhose.  Actually he would demand to take off everything and then only put on pantyhose and that’s it.  Women were afraid to wear dark pantyhose on the street at night.  He killed 5 women and then got caught, being granted a lifetime in prison.

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Kim Basinger in Golden Lady Pantyhose Commercial

I remember watching this commercial and wondering how they made it so sensual.  Kim Basinger (the actress from the first Batman movie) has amazing legs and her attitude is so sexy.

I also just recently tried Golden Lady, 20 den – one of those in a square box package that you see in Kim’s trunk in the commercial.  That type of pantyhose is not folded around a cardboard insert, it’s just stuffed into a little compact box.  Well, when I took it out, it wasn’t neatly folded, it was all wrinkled like crepe paper.

My experience overall was positive, but I can’t really say that it feels great.  I liked that they made the toe reinforced, but I am so already not used to seeing pantyhose without a gusset.

Golden Lady brand is not known in North America, but it is very common in Europe.  It is made in Italy and has a good reputation.  I have a couple of other styles on hand from this brand, so I’ll give it a try.